
Elation Health
Role: Art Director & Lead Designer
Team: Olivine Marketing
Elation Health is a trusted technology platform for independent primary care, delivering certified, cloud-based electronic health records (EHR). Elation contracts 14,000 independent primary care clinicians serving 7 million patients.
The project:
I partnered with Olivine Marketing to lead a team of designers for the rebrand and redesign of Elation Health’s website. We worked closely with the Elation team to create an authentic, human-centered art direction using photos of real doctors, paired with captions, to build credibility and a journalistic tone.
I refreshed Elation’s existing color palette and designed a set of icons and diagrams that felt modern yet familiar, easing the transition across collateral without alienating users.
See the website: elationhealth.com
Light Blue
#ABDAEF
Peach
#FCA78E
Beige
#FEEDD2
Periwinkle
#C7D3E9
Background Beige
#FFFAF0
Background Blue
#F5FAFF
Accent Orange
#FE784D
Spruce
#001F33