TRACE by Nevados

Role: Logo design, Brand & Campaign Development

Nevados Solar provides a complete tracking solution that maximizes solar production and works on any terrain—flat, sloped, or rolling—without the need for grading

Challenge

Nevados needed a logo and branding for their All Terrain Tracker, TRACE. TRACE is a solar component that eliminates the need for solar site grading without sacrificing quality or performance.

Work:  

I designed a simple logo that emulates the curve and topography of the land the solar tracker can accommodate.

Nevados asked for a visual audit and a new approach to TRACE’s brand assets. I created a series of campaign materials to promote TRACE, including diagrams, slide decks, and brochures.